GoFundMe Profiles

2024

A new tool to help people support their favorite causes on GoFundMe, launched just in time for World Kindness Day 2024.

With GoFundMe Profiles, you can share the causes you care about, all in one place – and inspire your community to help, too by sharing your Profile.

I was tasked with helping bring GoFundMe Profiles to market. We saw this as an opportunity to help consumers reimagine their giving traditions through the launch of this new product feature, and inspire them and their communities to Give Forward this holiday season.

Let’s not just give back.

Let’s start a whole new holiday tradition of inspiring others to do good too.

What if we don’t just donate to a cause, but share how we’re doing it with friends to inspire more generosity? What if we don’t just have a wish list, but a giving list?

Because when one person helps another, they can influence so many more to do the same.

Role

Lead Designer
Illustrator