UNICEF Nigeria

Purpose, 2018

Nigeria is set to become the third largest country in the world by the year 2050 — it will be the home to 400 million people and yet the country faces remarkable obstacles to development that will only compound with its increasing population. Children and women in Nigeria face multiple challenges rooted in poverty and inequality, worsened by the ongoing humanitarian crisis unfolding in the north. In order to turn the tide we will need more people with more ideas working to transform the country and create a better future for children. While Nigeria stands out with its scale, UNICEF Headquarters recognizes that all around the world we need for more people on our side — people who are working hand-in-hand, supporting children and adolescents with their time and their money. When communities spend their time working together for the benefit of children, they bring their local knowledge, their skills, their social contacts, their institutional connections, stories, and boundless energy to the work of UNICEF. The Global Volunteer Office has set out to bring in 10 million volunteers by the end of 2021, collaborating with country offices, moving country to country, to build and support volunteer programs that match the various needs and contexts that children face.

We were tasked with creating and leading a Design Sprint workshop with teams from UNICEF HQ, UNICEF Nigeria, and active Volunteers from their existing network doing on-the-ground work in Nigeria. The workshop was held in Abuja, Nigeria over 3 days with a day of synthesis and takeaways for the Purpose team. From the sprint, we created a deck and concept for a campaign to recruit volunteers and bolster support for their current network and programs.

Role